Finding and Capturing Value from Pricing – DATE & VENUE CHANGE
Learn how businesses can deliver greater value from better pricing
We will share methods on how to:
1. rapidly assess pricing performance, to establish areas for improvement;
2. develop focused pricing plans, addressing resources, time scales and methods;
3. mitigate risks to avoid pitfalls and ensure successful delivery.
David Boothman (formerly Pricing Strategy Director at Wolseley UK) will discuss the building blocks required to successfully set-up and embed a pricing and commercial programme within a B2B sales led organisation and share his learnings on how to move from insight to generating true business value.
Tim Ham (CEO at Pearson Ham) will explore the techniques, methodologies and tools that we use and have honed across a wide range of sectors; and what makes the difference between successful pricing projects and ones that don’t quite deliver.