Consumer & Retail Pricing Strategies
Pearson Ham develops and implements successful pricing strategies across a broad range of sectors and in both B2C and B2B. Here are some examples of successful pricing strategies in the Consumer and Retail sectors, including E-Commerce pricing, Console Gaming pricing and Retail pricing.
E-commerce Pricing
Creating a robust plan for future pricing changes in e-commerce.
Retail Promotions
Changing discount timing, scope, messaging and price points.
Food & Beverage Retail
Creating a new and better structured price hierarchy for products by outlet
Convenience Stores
Improving internal pricing capabilities and price optimisation techniques.
Airline Promotions
Reducing promotions dependence.
“Highly knowledgeable in pricing and discounting, they helped us to rebalance our pricing mix away from one heavily based on discounting.”
– MARKETING DIRECTOR