Travel Tourism & Leisure pricing strategies
Pearson Ham develops and implements successful pricing strategies across a broad range of sectors and in both B2C and B2B. Here are some examples of successful pricing strategies in the Travel, Tourism and Leisure sectors.
Reducing promotions dependence.
Cannibalisation and elasticity analysis to improve margins.
Freight Handling B2B
This company lacked an efficient price structure.
“Using advanced analytics, Pearson Ham helped us make sense of a very complex market situation.”
– MARKETING DIRECTOR